The Vatican said on Thursday it would take legal action to stop the distribution of a photo montage in an advertisement by the Italian fashion firm Benetton showing Pope Benedict kissing an imam on the mouth. Apparently, the Vatican thinks the ad was “damaging to not only to dignity of the pope and the Catholic Church but also to the feelings of believers.”
Benetton, after creating several such images of world leaders and prominent people kissing, said the purpose of its campaign was “exclusively to fight the culture of hate in every form”. However, the fashion firm said it has agreed to withdraw the image of the pope anyway.
Thoughts? Is this a good way for Benetton to get its message across? Is it off base? Who is off base in this story? Benetton? The Vatican? What of the “damage to the dignity of the pope”? Is that a thing?
The Afternoon Inquisition (or AI) is a question posed to you, the Skepchick community. Look for it to appear Tuesdays, Thursdays, Saturdays, and Sundays at 3pm ET.